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Active Lifestyle Outfitter

Footwear and Apparel Store Catering to a Wide Range of Thrill Seekers!

Seek Adventure

Whether you are a runner, walker or outdoor explorer we hope that you leave DNA encouraged to reach your next goal!

Featured collection

  • Kavu W Billie Jean Plaid
    $65.00
    $65.00
  • Keep Nature Wild-Wildbear Tee
    $34.00
    $34.00
  • Kavu M Teannaway Top
    $85.00
    $85.00
  • DNA M Long Sleeve Tech Button Up
    $75.00
    $75.00
  • 815 Hat
    $25.00
    $25.00
  • DNA Men's Waffle Jacket
    $85.00
    $85.00

Products with a Purpose

For every online purchase DNA will pick up 3 pounds of trash in our community! 

Testimonials

These guys are great! They offer great service and merchandise but even more is that they are wonderful people and an asset to the community.

Samantha Farrar

Great way to support small business! The people are very knowledgeable and super friendly! The decor is all handmade and incredibly interesting. Such a great addition to downtown Plainfield!

Melanie Bobenage Rountree

Great store with excellent owners and staff. always helpful and they go above and beyond in giving back to the community. Check them out.

Rich Beintum